6 月 18 日上午，由中国服装设计师协会主办、汉正街国际服装原创设计中心承办的首场行业公开课《中国纺织服装品牌发展现状及应对策略》，在汉正街长江云裳链 - 武汉时尚跨贸产业园顺利举办，活动全程干货满满、交流热烈，圆满落下帷幕。

本场公开课有硚口区委书记周耕、硚口区政府副区长孙嘉、汉正街道党工委书记张波莅临现场观摩指导，汉正街各大市场负责人、原创设计师、产业从业者齐聚一堂，共学行业前沿趋势，共商品牌升级路径。

On the morning of June 18, the first industry open class Current Development Status and Coping Strategies of China’s Textile and Apparel Brands, sponsored by the China Fashion Association and undertaken by the Hanzheng Street International Original Fashion Design Center, was successfully held at the Changjiang Yunshang Chain – Wuhan Fashion Cross-border Trade Industrial Park. Packed with valuable insights and lively exchanges throughout, the event concluded on a successful note.

Zhou Geng, Secretary of the Qiaokou District Party Committee, Sun Jia, Deputy District Chief of the Qiaokou District People’s Government, and Zhang Bo, Party Working Committee Secretary of Hanzheng Sub-district, attended the open class to observe and offer guidance. Managers of major markets in Hanzheng Street, original fashion designers and industry practitioners gathered at the venue to study cutting-edge industry trends and discuss pathways for brand upgrading.

参会学员反响热烈，首期活动意义深远

Participants responded enthusiastically, marking this inaugural event as profoundly significant.

作为汉正街国际服装原创设计中心落地后的首场行业公开课，本次活动搭建起国家级行业专家、地方政府、服装商户、原创设计师四方交流的优质平台，收获参会从业者一致好评。 不少企业负责人表示，本次课程跳出单一门店经营视角，站全国产业高度看清行业趋势，针对库存、品牌溢价、线上线下融合等经营难题收获清晰解决思路；原创设计师也提出，专家对东方美学、国潮深度运营的解读，为原创作品商业化落地提供全新方向。

课后座谈环节，政企、同行充分交换意见，围绕产业扶持、原创保护、数字化供应链、行业培训常态化等议题交换想法，为后续汉正街时尚产业升级工作收集大量务实建议。

As the first industry open class following the launch of the Hanzheng Street International Original Fashion Design Center, this event built a high-quality communication platform connecting four parties: national-level industry experts, local government authorities, apparel merchants and original designers, winning unanimous praise from all participating industry practitioners.

Many enterprise executives commented that the course transcended the narrow perspective of single-store operation, enabling them to grasp industry trends from a nationwide industrial standpoint. They gained clear solutions to operational challenges including inventory management, brand premium building, and online-offline integration. Original designers also noted that the expert’s in-depth interpretation of Oriental aesthetics and sophisticated national trend operation delivered brand-new directions for the commercialization of original designs.

During the post-class forum, government representatives, enterprises and industry peers engaged in thorough exchanges of views. They discussed topics covering industrial support policies, original design protection, digital supply chains and regular industry training, gathering a wealth of practical suggestions to advance the subsequent upgrading of Hanzheng Street’s fashion industry.

未来，汉正街国际服装原创设计中心将持续发挥平台纽带作用，链接国家级行业资源、地方政务力量与市场经营主体，以专业产业服务激活汉派时尚新活力。

Going forward, the Hanzheng Street International Original Fashion Design Center will keep functioning as a pivotal platform to connect national-level industrial resources, local government authorities and market operators. It will revitalize the vitality of Hanzheng fashion through professional industrial services.